Privacy Policy

Privacy Policy

The information we collect from users enables us to personalize and improve our services, and to allow our users to set up a user account and allows for repeat orders to be completed more quickly. This document describes the types of information we collect from our users and what we do with it.

What information we collect

1. Personal Information You Provide to Us

We receive and store any information you enter on this website or provide to us in any other way. The types of Personal Information collected may include your name, billing address, postal address, e-mail address and telephone numbers that are entered on this website, sent to us by email, or entered in the process of paying for an order.

2. Personal Information Collected Automatically

We receive and store certain types of information whenever you interact with this website. We automatically receive and record information from your browser including your hardware model, operating system version, unique device identifiers, and mobile network information including phone number, browser type, IP address and the page you requested. This information is collected and stored using Google Analytics. Google Analytics is a web analysis service provided by Google. Google utilizes the data collected to track and examine the use of this website, to prepare reports on its activities and share them with other Google services. Google may use the data collected to contextualize and personalize the ads of its own advertising network.

3. E-mail Communications

We may receive a confirmation when you open an e-mail from this website, if your computer supports this type of program. We uses this confirmation to help us make e-mails more interesting and helpful.

4. Browser Cookies

Cookies are alphanumeric identifiers that we transfer to your computer's hard drive through your browser to enable our systems to recognize your browser and tell us how and when pages in our site are visited and by how many people. We do not combine the site usage information collected through cookies with other Personal Information.

Ads appearing on this website may be delivered to users by our advertising partners, who may set cookies. These cookies allow the ad server to recognize your computer each time they send you an online advertisement to compile information about you or others who use your computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you. This Privacy Policy covers the use of cookies by this website and does not cover the use of cookies by any advertisers or by Google Analytics.

How we use information we collect

We use the information we collect to provide, maintain, protect and improve our service, to develop new ones. We also use this information to offer you tailored content - like giving you more relevant search results and adverts.

When you contact us, we may keep a record of your communication to help solve any issues you might be facing. We may use your email address to inform you about our services, such as letting you know about upcoming changes or improvements.

We use information collected from cookies and other technologies to improve your user experience and the overall quality of our services.

We will ask for your consent before using information for a purpose other than those that are set out in this Privacy Policy.

We will use information as required by law.

We process personal information on our servers in many countries around the world. We may process your personal information on a server located outside the country where you live.

Privacy Policy (App)

Jaff’s believes that your personal information deserves protection and we subscribe to the privacy principles set out in the General Data Protection Regulation (GDPR), Promotion of Information and Communication Network Utilization and Personal Information Protection Act. We are doing our best to protect the rights and interests of users by establishing personal information processing policy.

This privacy policy describes our practices regarding the collection, use and sharing of your personal information. By using our website you consent and agree to the collection, use and disclosure of personal information and to the privacy practices set out in this policy. Jaff’s expressly reserves the right to change this privacy policy at any time. Jaff’s application does not collect any personal information.


The owner of Jaff’s application is Jaff’s Optical House Ltd, Sarit Centre, P.O BOX 14117-00800, Nairobi Kenya.


We may use personal information and data collected through your emails to generate statistics and aggregate reports for internal use and for sharing with our affiliates and advertisers. These statistics and aggregate reports will not contain any information that could identify you personally.


Jaff’s application is in the business of face visualizations and face processing. We require registration of the users via email and Facebook account in order to save the user’s Shopping List and history of orders. Your registration information might be used for purposes of gathering user experience when using Jaff’s.

In order to successfully provide our service Jaff’s uses ARKit, developed by Apple Inc for iPhone models X, XR and XS. For fitting the virtual eyewear to your face Jaff’s uses the TrueDepth API which has the access to sensory data of your phone. Jaff's does not collect and use any information about your face; all fitting and sensory data used by TrueDepth API and ARKit are happening locally, inside your phone. There is no transfer of sensory information between our servers, third-party servers and your phone which means we never gain access to your facial data.

Subscription information

In order to subscribe to our website, you need to submit a form requesting your name, phone and company name.
The information you provide during the registration process will be stored on our servers permanently as long as your as you are subscribed to our mailing list.


Analytics service

We collect information on the anonymous user activity called ‘user behavior’, and we do it in the following way. User’s app activity is sent to the third-party analytics software ​Amplitude​. We use the analytics software to assess the efficiency of our service, our features, and to plan our further releases. The information we collect does not consist of any personal identifiers and it is aggregated for the purposes of public display of results.


Our advertisers may collect information such as your internet protocol (IP) address, your geographic location when you use our website, as well as other information deemed important in selecting the type and style of advertisements to run. Third parties may collect information and place or recognize cookies providing information on the user’s choices with respect to opting-out from online advertising.


When there are any additions, deletions, or modifications of important contents in accordance with the changes in the relevant laws and regulations or security technology, the reason and

details will be notified through the service homepage prior to implementing the revised privacy policy.
The contents of this privacy policy may change from time to time, hence please check it periodically.


For questions or concerns regarding your personal information and our privacy policy, or to update, correct or delete your personal information, please contact:

Owner: Jaff’s Optical House Ltd

Jaff’s Optical House Ltd, Sarit Centre, P.O BOX 14117-00800, Nairobi Kenya.